Wolf-Gordon Welcomes
Susan Lobel as Institutional Marketing Specialist

| New York, NY - September 10, 2025 | Wolf-Gordon announces the appointment of Susan Lobel as Institutional Marketing Specialist, a newly created role for the company. Susan, a certified WELL Accredited Professional and Fitwel Ambassador, brings a wealth of experience in marketing and brand development from a breadth of organizations focused on design and the built environment, including Bella-Dura, Tai Ping Carpets, Dauphin, and Interior Design Magazine. In her new role, Susan will leverage her expertise to strengthen Wolf-Gordon’s presence in healthcare, education, senior living, and other institutional markets—expanding reach, building trust, and spotlighting the unique value of Wolf-Gordon’s offerings. 

We are thrilled to welcome Susan to the Wolf-Gordon Creative Team. Her comprehensive understanding of the industry will be critical in shaping Wolf-Gordon's communications to the healthcare, education, and senior living sectors.
- Marybeth Shaw, Chief Creative Officer, Marketing & Design

Susan formerly served as Vice President of Marketing and Brand Development at Bella-Dura, where she led a full rebrand, launched Bella-Dura HOME, and built key industry partnerships that elevated the company’s profile and growth. She also previously held a senior marketing position at Interior Design Magazine and worked as a consultant in audience engagement and content strategy for Tai Ping Carpets and Dauphin, among other clients. She will be based in the company’s Manhattan headquarters.

About Wolf-Gordon
Wolf-Gordon is an American design company offering designers a wide range of interior surfacing products united by the common qualities of excellent design and dependable performance. Founded in 1967 as a comprehensive source for wallcoverings, its product line has since added wall protection, upholstery textiles, paints, and Wink clear, dry-erase coating. Through its collaborations with leading national and international designers and in its Design Studio, Wolf- Gordon continues to develop new work that is provocative, inspiring, and of our time. Wolf- Gordon’s growing portfolio of licensed collections includes designs by Laurinda Spear, Karim Rashid, Petra Blaisse, Grethe Sørensen, Kevin Walz, the Boym Partners, Frank Tjepkema, Mae Engelgeer and Aliki van der Kruijs. Wolf-Gordon account executives are based in all major markets in the United States.