AIMEE WILDER DESIGNS CUSTOM CARDS FOR VALENTINE'S DAY
| New York, NY - January 17, 2018 | Aimée Wilder has the answer to a love sick diagnosis this Valentine’s Day: Orgasmium is the designer’s proprietary prescription, dosed directly from these beautiful rainbow metallic cards. Wilder, whose eponymous brand has become synonymous with playful wallpaper and fabric patterns, is branching out into a new medium once again by adding these custom cards to her portfolio after a special media preview last year. They are now available on her site aimeewilder.com and at the bookstore Spoonbill & Sugartown in Williamsburg, Brooklyn.
The chic design is the perfect fit for the hipster hotspot, featuring pill bottles printed on luxe and sustainable letterpress paper. A minimalist’s dream for modern romance, the cards come in packages of 1 for $5 or 5 for $22.50 on the website, and are paired with neon pink envelopes for easy sending with maximum impact.
ABOUT AIMEE WILDER:
Born and raised in New York, Aimée spent her school holidays exploring the fashion showrooms where her parents both worked. From this early exposure to fashion trends and textiles, Aimée developed the foundation for her diverse interest in art and design. After her graduation from the School of The Art Institute of Chicago in 2001, she began developing a body of fine-art illustrations and patterns while working as a freelance designer. This led to positions as a designer for several well-known firms including DwellStudio, Martha Stewart Living. and The Gap. In her free time, Aimée continued to develop her own art and patterns and became further transfixed by the world of textiles and design.
In 2008, Vans took notice of her bold designs and playful aesthetic. Three of her patterns were featured on 30 styles of shoes and fashion accessories, bringing Aimee Wilder to a global audience. Emboldened by her first fashion-licensing contract, Aimee launched her namesake brand and began translating her artwork into designer wallpaper, debuting at New York’s ICFF in 2009.
In recent years, Aimée’s line has expanded beyond wallpaper to include home textiles and hand-made rugs, as well as accessories such as pillows and poufs.